Professional Profile

Ron E. Cruz, CCIM joined The Econic Company’s ranks in 2023. Ron’s real estate practice involves using an algorithmic and data backed approach in advising clients on acquisitions, dispositions, and the leasing of commercial real estate.

Ron’s landlord and investment clientele range from, REITs, investors, developers, institutional and private ownership groups with names such as UBS, AvalonBay Communities (NYSE: AVB), Essex Property Trust (NYSE: ESS) Dollinger Properties, DPI Retail, and Village Investment Partners. Ron’s occupier experience includes the expansions and relocations of popular brands: One Medical, Panera Bread, Crumbl Cookies, Cold Stone, Quick Quack Car Wash, and Little Caesars.

Prior to joining Econic, Ron worked at Newmark’s San Jose office where he specialized in the sale and leasing of retail properties throughout Silicon Valley. Ron joined as a full time Associate while finishing his senior year of undergraduate studies at San Jose State University (SJSU). While enrolled full time at SJSU, working under Newmark, and prior to graduating, he was also able to achieve the prestigious Certified Commercial Investment Member (CCIM) designation, recognizing him for his advanced and specialized knowledge in the disciplines of commercial and investment real estate, an honor held by fewer than 6.0% of the nation’s commercial brokers. During his tenure at Newmark, he was working with a leading retail brokerage team, transacting on over 222,000 SF of lease and purchase transactions valued at over $75 million in consideration.

Prior to joining Newmark, Ron was working with various brokers at the Northern California Chapter CCIM Institute, where he specialized in multifamily and net lease acquisition underwriting and investment sales. He is actively involved in leading industry organizations and currently on the Board of Directors for the CCIM Institute’s Northern California Chapter.

Awards 

Q3 2022 CoStar Power Broker Quarterly Deal Award 

Q1 2022 CoStar Power Broker Quarterly Deal Award 

2019 Networker of the Year - CCIM Institute's Northern California Chapter  

Professional Affiliations 

– Northern California CCIM Institute - Board of Directors Member 2019, 2020 

– Northern California CCIM Institute 

- Silicon Valley Vice Chair 2019 

– Santa Clara County Association of Realtors - Commercial Council 2019, 2020 

– Member and Commercial Council Member, Santa Clara County Association of Realtors 

– Member and Former Board of Directors Member, Northern California Chapter of the Certified Commercial Investment Member Institute 

– Member, Northern California Chapter of the International Council of Shopping Centers 

– Designee, Certified Commercial Investment Member Designation 

– Licensed California Real Estate Salesperson

Education & Certifications

– CAIA Association - Fundamentals of Alternative Investments

– CFA Institute - Investment Foundations 

– BMC - Bloomberg Market Concepts, Bloomberg LP

– FMVA - Financial Modeling & Valuation Analyst - Corporate Finance Institute

– BMC - Bloomberg Market Concepts, Bloomberg LP

– ASC - ARGUS Software Certification - Altus Group

– REFM, L1, L2, & L3 - Real Estate Financial Modeling Certification

– MICP - Masters in Commercial Properties, Lipsey School of Real Estate 

– MIT SA+P - MIT Commercial Real Estate Analysis and Investment Certification

– Cornell - Cornell University, Commercial Real Estate Certificate

– San Jose State University - Economics 

– De Anza College - Economics